Social Media & Photography Coordinator
01 Role Identity
Title
Social Media & Photography Coordinator
Reports To
Creative Director
Ministry Area
Worship & Creative Arts — Content & Storytelling
Employment Type
Part-Time [hours to confirm]
Why this role exists: To steward the capturing and telling of what God is doing here — so the story reaches people where they already are, and stays as honest as the room it came from.
“One generation commends your works to another; they tell of your mighty acts.” — Psalm 145:4 (NIV)
This role tells what God has done, so the next person and the next generation can see it.
02 The Heart of This Role
This role exists so that what God is doing here gets seen — the baptism, the volunteer who showed up early, the family that finally felt at home. You capture those moments and carry them to the places people already are, telling the truth about this church rather than marketing it.
03 What You’ll Steward
Ownership at NorthRock is framed as stewardship — you carry these, you don’t merely execute them.
The Church’s Social Presence — You steward how NorthRock sounds and looks online — warm, clear, and recognizably us — so our channels read as witness rather than advertising.
Photography & Visual Capture — You steward the photographing of weekends, events, and milestones, with the discretion to know when a moment is meant to be kept rather than posted.
The Image Library — You steward an organized, backed-up archive of photos the whole team can actually find and use.
Content Rhythm & Planning — You steward a content calendar that stays ahead of the church calendar, so series, events, and milestones are covered without scrambling.
04 What Success Looks Like
Measured by transformation and health, not follower counts or engagement numbers — the direction we steward toward, not outcomes any one person can guarantee.
Real moments captured — the ordinary and holy things that would otherwise go unseen.
A presence that sounds like us — content people recognize as this church, not a brand.
A library the team can use — images organized, backed up, and easy to find.
Content that arrives on time — coverage planned ahead rather than chased.
Presence before performance. Formation over promotion.
05 Who You Are
These attributes describe a life, not just a skill set.
Relational — you move through a room in a way that puts people at ease rather than on guard.
A storyteller — you see the moment worth keeping before it passes.
Trustworthy — you know when to lower the camera — discretion in tender moments matters more than the shot.
Spiritually anchored — you’re a worshipper in the room first, not only a documentarian of it.
Teachable — you take creative direction well and keep growing in the craft.
Role-specific gifting: solid photography skill with a camera and editing tools, working fluency across social platforms, and a clear written voice for captions.
06 How This Role Relates
Structures serve people. This clarity creates health, not gatekeeping.
Reports to: Creative Director — you bring the storytelling vision to life in photos and posts.
Stewards: The image library, the content calendar, and any photography volunteers you help train.
Decision pathway: You own the execution of social content and photography; creative direction and voice are set with the Creative Director, and live production sits with the Media Director. When clarity is needed, you have direct relational access — structure never blocks communication.
07 Rhythm & Wellness
The Heart pillar — because staff are part of the mission, not a means to it.
The rhythm: Sundays are the anchor for capturing weekend moments, with flexible mid-week hours for editing, scheduling, and planning, plus occasional evenings for events. Hours are defined and protected as a part-time role.
The honest word: This is meaningful work that asks for your whole heart — and NorthRock is committed to stewarding your health, your family rhythms, and your growth in return. Burnout is not celebrated here.
We move at the speed of trust. Sustainability before speed.
08 Formation & Growth
The Growth pillar — you’ll be invested in, not just deployed.
Regular shepherding and development from the Creative Director.
Clarity on your gifting and growth through the Heart / Calling / Growth rhythm and the 90-Day Review.
Real investment in your leadership over time.
Healthy people build healthy ministry.
09 What We Ask
A growing, authentic relationship with Jesus Christ and a heart to tell His story honestly.
Demonstrated photography skill with a portfolio, and experience managing social channels.
A clear written voice, comfort with editing tools, and the ability to deliver on deadline.
Discretion with people in tender moments, and full alignment with NorthRock’s mission, values, and culture.
